TY - JOUR
T1 - The impact of perceived corporate social responsibility on employees’ turnover intention in professional team sports
T2 - a conditional mediation model
AU - Wang, Fong Jia
AU - Chiu, Weisheng
AU - Cho, Heetae
N1 - Publisher Copyright:
© 2024, Emerald Publishing Limited.
PY - 2024/9/25
Y1 - 2024/9/25
N2 - Purpose: The study investigated the impact of perceived corporate social responsibility (CSR) on employees' turnover intention in professional team sports organizations, focusing on employee identification and co-production’s role in this context. Design/methodology/approach: Data were collected from 225 employees in professional team sports organizations, with analysis conducted via partial least squares structural equation modeling (PLS-SEM). Findings: The results indicated that perceived CSR negatively impacted turnover intention. Employee identification mediated the relationship between perceived CSR and turnover intention. Moreover, co-production moderated the relationship between perceived CSR and employee identification, affecting the mediating role of employee identification between perceived CSR and turnover intention. Practical implications: Prioritizing CSR offers benefits beyond improving an organization’s public image. It also plays a crucial role in enhancing internal organizational dynamics. Specifically, it helps to increase employee identification with the company, reduce turnover intentions, and promote co-production. These outcomes, when combined, lead to the development of a stronger, more cohesive, and resilient organization. Originality/value: This study provides empirical evidence of the influence of perceived CSR on employee identification and behavior within professional team sports organizations. It underscores the importance of enhancing employee identification to reduce turnover intention.
AB - Purpose: The study investigated the impact of perceived corporate social responsibility (CSR) on employees' turnover intention in professional team sports organizations, focusing on employee identification and co-production’s role in this context. Design/methodology/approach: Data were collected from 225 employees in professional team sports organizations, with analysis conducted via partial least squares structural equation modeling (PLS-SEM). Findings: The results indicated that perceived CSR negatively impacted turnover intention. Employee identification mediated the relationship between perceived CSR and turnover intention. Moreover, co-production moderated the relationship between perceived CSR and employee identification, affecting the mediating role of employee identification between perceived CSR and turnover intention. Practical implications: Prioritizing CSR offers benefits beyond improving an organization’s public image. It also plays a crucial role in enhancing internal organizational dynamics. Specifically, it helps to increase employee identification with the company, reduce turnover intentions, and promote co-production. These outcomes, when combined, lead to the development of a stronger, more cohesive, and resilient organization. Originality/value: This study provides empirical evidence of the influence of perceived CSR on employee identification and behavior within professional team sports organizations. It underscores the importance of enhancing employee identification to reduce turnover intention.
KW - Co-production
KW - Corporate social responsibility
KW - Employee identification
KW - Professional team sports organizations
KW - Social exchange theory
UR - http://www.scopus.com/inward/record.url?scp=85196167833&partnerID=8YFLogxK
U2 - 10.1108/IJSMS-10-2023-0204
DO - 10.1108/IJSMS-10-2023-0204
M3 - Article
AN - SCOPUS:85196167833
SN - 1464-6668
VL - 25
SP - 973
EP - 999
JO - International Journal of Sports Marketing and Sponsorship
JF - International Journal of Sports Marketing and Sponsorship
IS - 5
ER -