Re-conceptualising knowledge transfer approach A two-dimensional framework

Knowledge transfer approach (KTA) denotes how knowledge is transferred from the source to the seeker in a typical sender-receiver communication framework. The selection of an appropriate KTA largely determines the success of knowledge transfer. However, the existing literature fails to provide managers and employees with a clear conceptualisation of what constitutes a KTA and how different KTAs are distinguished. This paper aims to address this inadequacy by developing a two-dimensional framework for constructing the KTA. A clearer conceptualisation of KTA can help managers and employees improve their knowledge transfer efficacy as they will know how to better plan the knowledge transfer process. Hence, this paper creates value for both researchers and organisations. Theoretically, the framework enhances our understanding of the construct of KTA as well as its operationalisation and reinforces the role of KTA in knowledge transfer studies. In practical terms, the framework can inform organisations of the strategic considerations they need to take into account when planning knowledge transfers, as well as the advantages and disadvantages of different KTA choices.