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Enhancing User Experience: Exploring the Interactions and Visualisation of Data Through Bullet Points and Typographic Design

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

1 Citation (Scopus)

Abstract

The significance of design lies in recognizing the emotional impact of typographic styles and adhering to design principles such as clear hierarchy, alignment, spacing, contrast, and visual consistency. By integrating these concepts into design practices, designers can enhance user engagement and improve the effectiveness of data communication through the use of bullet points and typographic design. This study aimed to explore the impact of bullet points and typographic design on user experience in data visualisation. Participants demonstrated a satisfactory understanding of the significance of bullet points and typographic styles in facilitating effective data visualisation. Post-assessment results showed that participants perceived bullet points as significantly enhancing information clarity. Additionally, they positively evaluated the provided typographic design styles in terms of readability and visual appeal. The findings align with the proposed hypotheses regarding the emotional influence exerted by different typographic styles and the influence of typographic design principles on user experience.

Original languageEnglish
Title of host publicationApplied Human Factors and Ergonomics International
Pages985-995
Number of pages11
DOIs
Publication statusPublished - 2023

Publication series

NameApplied Human Factors and Ergonomics International
Volume111
ISSN (Electronic)2771-0718

Keywords

  • Bullet points
  • Data visualisation
  • Information comprehension
  • Typographic design
  • User experience

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