TY - JOUR
T1 - Bifactor analysis of motivation for charity sport event participation
AU - Chiu, Weisheng
AU - Lee, Young joo
AU - Won, Doyeon
N1 - Publisher Copyright:
© 2015, Springer-Verlag Berlin Heidelberg.
PY - 2016/4/1
Y1 - 2016/4/1
N2 - The purpose of this study was to examine the utility of the existing subscales of charity sport events (CSEs) participation motivation by adopting both a second-order modeling and a bifactor modeling approaches. The results with 488 college students revealed that the bifactor model provided a better interpretation of the data compared to second-order model. The five-factor CSE motivation significantly predict the intention to participate in CSEs along with two domain-specific motivations, namely ‘sport and event’ and ‘cause’ while other three domain-specific motivations including ‘philanthropic’, ‘social interaction’, and ‘reference group’ are not statistically significant predictors. The results suggest that the bifactor model is more useful in predicting this group’s participation in charity sport events.
AB - The purpose of this study was to examine the utility of the existing subscales of charity sport events (CSEs) participation motivation by adopting both a second-order modeling and a bifactor modeling approaches. The results with 488 college students revealed that the bifactor model provided a better interpretation of the data compared to second-order model. The five-factor CSE motivation significantly predict the intention to participate in CSEs along with two domain-specific motivations, namely ‘sport and event’ and ‘cause’ while other three domain-specific motivations including ‘philanthropic’, ‘social interaction’, and ‘reference group’ are not statistically significant predictors. The results suggest that the bifactor model is more useful in predicting this group’s participation in charity sport events.
KW - Bifactor modeling
KW - Charity sport events
KW - Nonprofit marketing
KW - Participation motivation
UR - http://www.scopus.com/inward/record.url?scp=84961111889&partnerID=8YFLogxK
U2 - 10.1007/s12208-015-0141-8
DO - 10.1007/s12208-015-0141-8
M3 - Article
AN - SCOPUS:84961111889
SN - 1865-1984
VL - 13
SP - 1
EP - 13
JO - International Review on Public and Nonprofit Marketing
JF - International Review on Public and Nonprofit Marketing
IS - 1
ER -