Achieving mobile social media popularity to enhance customer acquisition: Cases from P2P lending firms: English

Kai Wah CHU, Du, H.S., Ke, X., He, W., Wagner, C

Research output: Contribution to journal › Article › peer-review

Abstract

Rank: 19/224 – within top 8%; Impact Factor: 6.8; 5-Year Impact Factor: 7.1 (JCR – Comp Sci, Info Sys, 2020)

Original language	English
Journal	Journal of Medical Internet Research
Publication status	Published - 2019

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title = "Achieving mobile social media popularity to enhance customer acquisition: Cases from P2P lending firms: English",

abstract = "Rank: 19/224 – within top 8%; Impact Factor: 6.8; 5-Year Impact Factor: 7.1 (JCR – Comp Sci, Info Sys, 2020)",

author = "CHU, {Kai Wah} and {Du, H.S.} and {Ke, X.} and {He, W.} and {Wagner, C}",

year = "2019",

language = "English",

}

TY - JOUR

T1 - Achieving mobile social media popularity to enhance customer acquisition: Cases from P2P lending firms

T2 - English

AU - CHU, Kai Wah

AU - Du, H.S.,

AU - Ke, X.,

AU - He, W.,

AU - Wagner, C,

PY - 2019

Y1 - 2019

N2 - Rank: 19/224 – within top 8%; Impact Factor: 6.8; 5-Year Impact Factor: 7.1 (JCR – Comp Sci, Info Sys, 2020)

AB - Rank: 19/224 – within top 8%; Impact Factor: 6.8; 5-Year Impact Factor: 7.1 (JCR – Comp Sci, Info Sys, 2020)

M3 - Article

JO - Journal of Medical Internet Research

JF - Journal of Medical Internet Research

ER -