A Pure Market Solution to Hybrid Failure When Full Hierarchy Is Infeasible: The Case of International Franchise Hotels in China” Academy of International Business Annual Meeting

Chya Yi LIAW; Shih Fen S. Chen

A Pure Market Solution to Hybrid Failure When Full Hierarchy Is Infeasible: The Case of International Franchise Hotels in China” Academy of International Business Annual Meeting

Chya Yi LIAW
, Shih Fen S. Chen

Global Business and Marketing

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Academy of International Business Annual Meeting
Publication status	Published - 2020
Event	Academy of International Business Annual Meeting, AIB 2020 - Online Duration: 1 Jul 2020 → …

Conference

Conference	Academy of International Business Annual Meeting, AIB 2020
Period	1/07/20 → …

Cite this

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title = "A Pure Market Solution to Hybrid Failure When Full Hierarchy Is Infeasible: The Case of International Franchise Hotels in China” Academy of International Business Annual Meeting",

author = "LIAW, \{Chya Yi\} and Chen, \{Shih Fen S.\}",

year = "2020",

language = "English",

booktitle = "Academy of International Business Annual Meeting",

note = "Academy of International Business Annual Meeting, AIB 2020 ; Conference date: 01-07-2020",

}

A Pure Market Solution to Hybrid Failure When Full Hierarchy Is Infeasible: The Case of International Franchise Hotels in China” Academy of International Business Annual Meeting. / LIAW, Chya Yi; Chen, Shih Fen S.
Academy of International Business Annual Meeting. 2020.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - A Pure Market Solution to Hybrid Failure When Full Hierarchy Is Infeasible: The Case of International Franchise Hotels in China” Academy of International Business Annual Meeting

AU - LIAW, Chya Yi

AU - Chen, Shih Fen S.

PY - 2020

Y1 - 2020

M3 - Conference contribution

BT - Academy of International Business Annual Meeting

T2 - Academy of International Business Annual Meeting, AIB 2020

Y2 - 1 July 2020

ER -