20202025

Research activity per year

Personal profile

Biography

Serene Wai Tsz Tse is an Assistant Professor in the Department of Global Business and Marketing at the Lee Shau Kee School of Business and Administration, Hong Kong Metropolitan University (HKMU). Prior to joining HKMU as a faculty member, she was an Associate Professor in the Tourism Department of Ningbo University in China. Serene completed her post-doctoral fellowship and doctoral studies at the School of Hotel and Tourism Management of The Hong Kong Polytechnic University and earned her Master's degree from Nanyang Technological University in Singapore.

Research interests

  • Socio-psychology of Inter-group
  • Destination marketing and management
  • Attitude and behavior

Memberships

  • Editorial Membership for Annals of Tourism Research
  • Editorial Membership for Journal of Travel Research

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 10 - Reduced Inequalities
    SDG 10 Reduced Inequalities
  2. SDG 11 - Sustainable Cities and Communities
    SDG 11 Sustainable Cities and Communities
  3. SDG 17 - Partnerships for the Goals
    SDG 17 Partnerships for the Goals

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Collaborations and top research areas from the last five years

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