Personal profile
Biography
Ms. Phillis Wong obtained her Bachelor of Business Administration (Honors) in Marketing from PolyU, Master of Business Administration from CityU, and Master of Business in Research Methods from HKMU. Ms. Phillis Wong has an extensive teaching experience at undergraduate levels in marketing communications, marketing research, Asia Pacific and global issues in management. Her research interest mainly focuses on consumer behavior.
Research interests
- Marketing Communications
- Marketing Research
Qualifications
BBA (Hons) [PolyU], MBA [CityU], MBRM [HKMU]
Memberships
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):