Research output per year
Research output per year
Personal profile
Biography
Ms. Laila El Bouzidi graduated from Al Akhawayn University in Ifrane with a bachelor degree in Business Administration and a concentration in Management and Marketing. She also obtained her master's degree in Business Administration from the same university.
Research interests
- Management Strategy
- Cross-Cultural Management
- Consumer Behavior
- Marketing Strategy
Qualifications
BBA [AUI], MBA [AUI]
Memberships
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Research output
- 3 Article
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An employee–employer relationship gone bad? Examining the double-edged effect of psychological contract violation on employees' helping behaviors
Asante, E. A., Gyensare, M. A., El Bouzidi, L. & Twumasi, E., Jan 2025, In: Industrial Relations. 64, 1, p. 103-124 22 p.Research output: Contribution to journal › Article › peer-review
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An investigation of the nexus between online impulsive buying and cognitive dissonance among Gen Z shoppers: Are female shoppers different?
Chetioui, Y. & El Bouzidi, L., 8 Jun 2023, In: Young Consumers. 24, 4, p. 406-426 21 p.Research output: Contribution to journal › Article › peer-review
23 Citations (Scopus) -
Exploring consumers' attitude and intent to purchase organic food in an emerging market context: a pre-/post COVID-19 pandemic analysis
Chetioui, Y., Butt, I., Lebdaoui, H., Neville, M. G. & El Bouzidi, L., 17 Oct 2023, In: British Food Journal. 125, 11, p. 3979-4001 23 p.Research output: Contribution to journal › Article › peer-review
14 Citations (Scopus)