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Dr. Sindy Chung obtained her Bachelor of Business Administration (Honors), with concentration on Marketing from CUHK. She also received her Master of Science in Marketing from UCD and PGDE (PVE) from EdUHK. She has been awarded the "Doctor of Business Administration" by HKBU. Prior to joining HKMU, she worked in the sales & marketing field in the manufacturing industry. Therefore, her research interest mainly focuses on the areas of strategic leadership, innovation and international business for small and medium-sized enterprises.
BBA (Hons) [CUHK], MSc [UCD], PGDE (PVE) [EdUHK] (with Credit), DBA [HKBU] (with Merit)
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Research output: Contribution to journal › Article › peer-review
CHUNG, K. W. (PI) & ZHANG Junfeng (CoI)
1/12/18 → 31/12/19
Project: Research