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Personal profile

Biography

Kristy is a lecturer of Lee Shau Kee School of Business and Management in Hong Kong Metropolitan University.  Before joining HKMU, She worked in several real estate developers in Hong Kong and China, having extensive experience in residential and retail marketing, brand management, event management and loyalty marketing management.  She also spent several years in career services sector, seasoned in the career planning development and career counseling.

She received Bachelor of Communication Studies (Hon), majoring in Public Relations and Management Communication from the University of Waikato and Master of Social Science in Advertising in the Chinese University of Hong Kong.

Research interests

  • Managing International Business
  • Stategic Marketing
  • Understanding Customers

Qualifications

BCS (Hons) Waikato, MSSc CUHK , BCS (Hons) Waikato, MSSc CUHK

Memberships

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