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Personal profile


Dr. Amic G. Ho is a design scholar, typographer, and communication designer. His design expertise and research interests are in typography, emotion & design and communication design. Dr. Ho served as conference chair and editor of proceedings in the International Conference on Human Factors in Communication of Design (AHFE), scientific board member and session chair in the International Conference on Affective and Pleasurable Design (AHFE). Moreover, he served as an associate editor for Design Principles & Practices and has acted as a reviewer for several design journals including the International Journal of Design Research, International Journal of Food Design, She Ji: The Journal of Design, Economics, and Innovation. His research has been published in various academic journals, as conference papers and proceedings.

Dr. Ho has participated in various design competitions and has received awards such as the Special Awards 2016 & 2017 at the Korean Society of Design Science: International invitational exhibition; the Graduate Scholar Award 2010 at the 4th International Conference on Design Principles and Practices; Innobrand-Young Design Talent Award 2007; ICOGRADA, the International Logo Biennial Award, and VIS 2006, etc.

Research interests

  • Typography
  • Emotion & Design
  • Communication & Experience Design
  • Design Education


PhD Des (PolyU), MEd (HKU), MDes (PolyU), BA(Hons) Des (PolyU) FHEA, FRSA, FCollT, MISTD


Principal Investigator, DNP Foundation for Cultural Promotion Research Grants for Academic Studies Relating to Graphic Design and Graphic Art, “Hong Kong Design Story: Study on the Development of Typography” (Reference no.: 2017A27), 2017-2019

Principal Investigator, Competitive Research Funding Schemes – FDS project, “Guiding Emotion: Constructing New Approach for Design Studies”, Research Grants Council, (Reference no.: UGC/FDS16/E06/19), 2019-2021


  • Conference Chair & Editor of Springer Book Proceedings, Advances in Human Factors in Communication of Design: International Conference on Human Factors in Communication of Design (AHFE), Sep 2016 - Present
  • Scientific Board, International Conference on Affective and Pleasurable Design (AHFE), Sep 2015 - Present
  • Editorial Board, New Design Ideas (Journal), Nov 2017 - Present
  • Reviewer, International Journal of Design Research
  • Reviewer, She Ji: The Journal of Design, Economics, and Innovation
  • Reviewer, International Journal of Food Design

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 4 - Quality Education

Education/Academic qualification

Bachelor, BA (Hons) Design (Visual Communication)

Doctor, Doctor of Philosophy (Design Studies)

Master, Master of Design (Advanced Practices)

Master, Master of Education (Designing Powerful Learning Environment), The University of Hong Kong


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